omni-channel

Open Banking Today: 4 Case Studies from European and Global Leaders

EV-MoneyLIVE Summit18_OpenWay.png

How have Netflix and Amazon thrown a challenge to banking services worldwide? How can your business expand during the era of Open Banking? What makes up a successful Open Banking platform?

Julian Farley, Business Development Manager at OpenWay, answers these and other questions during his presentation at MoneyLive Summit in London. Learn what kind of Open Banking transformations with WAY4 are taking place and how this is giving our clients the competitive edge in a new era.

What to Consider When Choosing a Technology Partner to Power your Payments

Published at: Business Day

Customers are demanding sophisticated financial products and services anytime, anywhere, using any channel.

From Africa to Europe, the Middle East and the US, the change in customer expectations is a significant global trend. Consumers are not only comparing banks with other banks; their expectations are also rapidly being shaped by technology companies such as Uber, Airbnb, Apple and other facilitators that ease their lives and give them the desired experience. And consumers and businesses are now demanding sophisticated financial products and services anytime, anywhere, using any channel.  

To deliver on these new expectations requires the right type of digital capabilities behind the scenes. Technology platforms must be flexible, scalable and work end to end. Naturally, they must also be secure and work across all channels – the ones we know about today and the ones we don’t yet.

Yet banks and processors also have to balance seemingly conflicting demands. They want to cut costs and time to market but are constrained by their legacy IT infrastructure. This is complex and costly to maintain, and it restricts their ability to innovate. Then there is the need to maintain regulatory compliance, interoperability and 24/7 operations.

ACB Wallet.png

Fintech start-ups are also piling on the pressure. These newer, more nimble players are not encumbered by legacy. They can adapt more easily to the demands of customers and regulators. The fintechs may not have scale today, but their technology allows them to compete strongly in the future.

The right type of technology helps businesses think as well as act differently. In this way, technology drives both a technical and a cultural mindset.

Considerations when choosing a partner

If the future of payments is to be open and collaborative, then banks and processors need to have the technology in place to capitalise on opportunities. This often means better rather than more technology.

Payment systems should allow different business models to run on the same platform. OpenWay’s WAY4 platform enables concurrent customer propositions and business models, both new and traditional. It offers a variety of credit, debit, prepaid and multi-currency services for mature customers, and supports financial inclusion use cases for those who are unbanked or new to financial products.

Loyalty, deposit, payment and non-payment services and online interoperability are musts for successful wallets. These five elements unite clients as varied as Equity Bank in Kenya, Asia Commercial Bank and SmartNet in Vietnam, B1NK and AzeriCard in Central Asia, Advanced Info Services in Thailand and many others that either create their own wallet products or use an existing wallet ecosystem on WAY4. Openway clients target both unbanked consumers and demanding tech-savvy users.

payment_processing_partner

Payment partner considerations

Payment method-agnostic
Open and API-rich
Scalable and flexible
Cross-border
Truly digital (across B2B, B2C, B2G, C2G and so forth)
Supports various business models
Grows your ecosystem
Backed by an experienced team

Payments live in an ecosystem. Banks and processors are increasingly having to consider how and where they operate within this wider ecosystem — and naturally with whom. Their technology should facilitate greater co-operation or competition, and sometimes both. Ideally, payments platforms should be payment-method-agnostic, open and supportive of a rich library of APIs for everything from risk management and scoring to tokenisation.

Scalability and flexibility are critical. The chosen technology platform should have the flexibility to scale up to meet business needs and the robustness to cope with sales spikes. One of Openway’s biggest clients handles up to 2,400 transactions per second with no latency. This bank has achieved 140-million active debit and credit card portfolios with a variability of products and more than 40 configurable parameters for each of them.

Invisible security is key. That the platform should conform to the latest versions of EMV, 3-D Secure and PA-DSS is a given. In addition, a good technology partner should offer a range of fraud screening and risk management services. OpenWay provides an anti-fraud engine with about 80 customisable parameters, including payment and non-payment transaction data, customer and device information and historical analysis, which bring seamless security at every customer touch point.

Wallet.png

Personalisation: one size fits no one in payments. Openway worked with Nordic processor Nets to implement standardised products with minimal configuration options on WAY4, enabling quicker speed to market for end clients and with Borgun (Iceland) to offer merchants personalised pricing and value-added services. Plus the product user experience is personalised in real time due to the event-driven configuration.

Omni-channel is the default for banking and payments today. Customers should not see or feel the awkward join as they bank or shop online or in person at a branch or store. Openway helped Halyk Bank, one of the most innovative financial institutions in Central Asia, power the front-end omnichannel experience across e-commerce and face-to-face acceptance.

Commerce becomes more and more borderless. Top European processors have built distributed installations worldwide on WAY4 for issuing, acquiring, gateway and wallet services. For example, Six Payment Services successfully migrated close to 40 banks to WAY4 within two years. When the client’s digital strategy or domestic/regional regulations require on-soil presence, the platform allows the combination of cross-border centralised installations with local ones in the distributed processing environment. Good examples are Nets serving its banks throughout the Nordics, and Credorax working with merchants across Europe, both on the WAY4 platform.

Knowledge, skills and experience count for a lot in the brave new world of payments. OpenWay has more than 20 years’ experience in managing complex projects in multiple countries worldwide. The company has built national payment switches for countries, helped facilitate social payments for governments and interoperable mobile payments for banks and operators, and managed fuel card payments for oil companies. Leveraging this, the National Bank of Greece recently replaced its legacy mainframe systems with the modern, future-proofed WAY4 platform, and received recognition for delivering the best large-scale IT project in 2018.

The WAY4 system is an open, digital-payments software platform, used by 135 banks, processors, telecom and oil companies across the globe. OpenWay has been independently ranked as a market leader in card and merchant management by Gartner since 2009 and Ovum in 2015-16, and as a market leader in digital wallets (Ovum 2016).

THE ANALYTIC REPORTS

For more information, click to download the analytic reports.

National Bank of Greece Strengthens Market Leadership with WAY4

  • National Bank of Greece has been awarded for the best Card Management System (CMS) Project at the Bite Awards 2018 held on the 13th of June. During the ceremony the bank has appreciated OpenWay and Accenture companies that helped National Bank of Greece to successfully transform its business on the WAY4 CMS solution.

  • National Bank of Greece, the country’s leading banking institution, has successfully completed the migration of its debit card portfolio to the WAY4 card management system provided by OpenWay, a top-ranked digital payments software provider. Investment in the new platform supports the bank’s vision to enhance its leading position in Greece and further accelerate business growth.    

National Bank of Greece has replaced its legacy mainframe systems with a modern, future-proofed platform from OpenWay. WAY4 will support increasing transaction volumes and accelerate the development of new products and services. WAY4 from OpenWay is an open, all-in-one platform that enables different types of digital payment: card and account issuing, merchant acquiring, transaction switching, omni-channel digital banking, digital wallets and an e-commerce gateway. It offers product and service flexibility, scalability and high performance – which are the crucial requirements for dynamic business growth.

National Bank of Greece will reduce the total cost of ownership of its IT infrastructure by consolidating its card business on a single platform. It will also cut costs by eliminating outsourcing and certain internal operational costs.  More than 4 million debit cards, the majority of which were recently upgraded to contactless, have been migrated to WAY4. National Bank of Greece is now in the process of migrating its credit and prepaid card portfolios and its POS and ATM acquiring business to WAY4; it will also replace its Base24 switch to the payment schemes.

“Delivering an amazing customer service experience is a top priority for us and the centralization of card business on WAY4 enable us to operate more efficiently, react to new market trends quickly, and be more competitive in the open banking environment” - notes Pericles Papaspyropoulos, Sector Head, Cards Division, NBG.

“We are proud to be a strategic partner for National Bank of Greece and support them in the implementation of their ambitious digital payments strategy. Reliance on a technically excellent platform, strong partnership between all involved parties and the commitment to the project from the bank’s top management, brought us to this big success. We would like to thank our partner, OpenWay, for this excellent collaboration” – says George Pallioudis, Accenture Greece Payments Practice Lead.

“WAY4 technology supports end-to-end customer engagement: from seamless digital acquisition to flexible products management via omni-channel to smart data-driven services,” says Sophocles Ioannou, Regional Manager at OpenWay. “We are honored that National Bank of Greece has selected WAY4 as key element of their digital transformation project. We now look forward to further supporting them in delivering innovative services and products to the Greek market,” he adds.

About National Bank of Greece

National Bank of Greece was established in 1841 and was the first bank to be set up in the Modern Greek State, going on to play a key role in the economy of Greece throughout its 176-year history. Today NBG heads one of the largest financial groups in Greece, playing a key role in the efforts to support the Greek economy and the economic and social transformation of the country.

NBG offers a wide range of financial products and services that meet the ever-evolving needs of private and business customers.

The Bank rightly considers itself to be the preferred bank of families in Greece, as it controls 25% of the retail banking market. Its leading position in savings deposits reflects the trust of its customers who in essence comprise NBG's driving force.

With an extensive branch and ATM network comprising over 542 branches and 1,466 ATMs, NBG covers the entire geographical area of Greece, while it has also developed state-of-the-art e-channels, including Mobile and Internet Banking. Today, NBG's international network includes 93 units, while the Group employs some 11,500 employees (as at 31 March 2018).

Chase Bank Kenya and OpenWay Challenge the Digital Payments Market

Chase Bank Kenya, an innovative and fast-growing bank with an ambitious strategy across Africa, has successfully migrated its full card portfolio to the WAY4 payment software platform from Electra Card System.

The new card management system enables Chase Bank Kenya to grow its cards business by integrating omni-channel capabilities and enhancing fraud management systems.

The solution is developed by OpenWay, the market leader in software solutions for bank card issuing and acquiring, payment processing and omni-channel services and WAY4 will support the issuance of prepaid, debit and credit cards — under the MasterCard and Visa brands. 

The new card management solution will enable Chase Bank Kenya to grow its cards business, gives the bank full control over its new product development process, decreases time-to-market, integrates omni-channel capabilities to enrich the customer experience and enhances fraud management. 

“Chase Bank Kenya chose the WAY4 platform because of its security, flexibility, cost-effectiveness, scalability, and high availability. OpenWay also has a long term experience in migrating data from the Electra Card System platform and is well known for its commitment to clients,Chase Group Director of Information Technology and Operations Raj Singh said. 

In line with the huge presence of mobile money in Kenya, Chase Bank launched several innovative card products which combine payment functionality and mobile wallet features, including supermarket loyalty cards, University ID cards with wallet features, and traveller cards with bonuses features, among other prepaid cards products.

“The partnership with OpenWay is in line with Chase Bank’s strategy of developing innovative opportunities of digital banking and omni-payments, which provide the best possible quality of service and financial solutions for clients across the African region. OpenWay is at the forefront of card management solutions in the world and by utilizing the WAY4 platform, the bank is demonstrating that it is a forward-looking business, always on the lookout for new technologies, which will provide our clients with an enhanced customer experience,” Mr. Singh said. 

Mr. Raj noted that to be a disrupter in the mobile space and support continuously changing payment trends in Kenya, the bank decided to replace its existing Electra Card System with a new in-house processing solution as the legacy platform the bank was running on had become a barrier to launching new financial products due to the costs of customising it. 

“Delivering within the strict project timeframes was really important for Chase Bank Kenya and OpenWay was able to meet these timeframes due to the excellent cooperation between the Chase Bank and OpenWay teams. We believe the platform will help Chase Bank achieve its ambitious goals within a short term,” said Serge Robyns, Head of Pre-Sales EMEA, OpenWay Group. 

According to the Central Bank of Kenya and the Communications Authority of Kenya, 76% of the country’s population is registered for mobile money (27.7m). $24 billion worth of funds was transacted through mobile money in 2014 and $101 billion since the introduction of mobile money in Kenya. The majority of adult Kenyans use mobile money for services ranging from P2P-transfers and bill payments, to donations, savings and loans.

About Chase Bank Kenya

Chase Bank Kenya is one of the fastest growing banks in Kenya. With a network of 57 branches and over 1000 agents, the bank has a very dynamic market positioning including its historical performance, both in terms of collecting deposits for granting loans exceeding the local banking industry performance without altering the quality of the assets that remain fundamentally sound. The bank has a keen focus on financing Small and Medium sized Enterprises (SMEs) particularly in the women, youth and agriculture sectors in order to enhance financial inclusion and foster economic development in Kenya.

Looking for Mobile Customers' Engagement and Monetization?

The WAY4 Mobile Wallet white label software solution helps banks and payment processors to engage their cardholders and merchants with their-branded digital wallets.

You can launch your own digital wallets for online customer enrollment, payments and P2P transfers, e-commerce and NFC payments, marketing, security, and other value-added services. Enjoy the movie and ask us for more details!

AK Bars thanks OpenWay for its great contribution to the banks’ success

We appreciate the feedback of our client, AK Bars Bank, for our cooperation and success in preparation for the 27th Universiade that was held in Kazan, Russia, on 6-17 July 2013.

Watch2Pay - part of the payment ecosystem created for Universiade in Kazan by AK Bars Bank and OpenWay

Watch2Pay - part of the payment ecosystem created for Universiade in Kazan by AK Bars Bank and OpenWay

“Allow us to express our deepest thanks to you and your company’s staff for your great contribution to the success of Universiade 2013 in Kazan. Together with the Bank, OpenWay Service implemented innovative bank products used during Universiade 2013, such as prepaid cards, volunteer cards, accreditation cards, guest cards, Pay2Watch watches, and NFC via SIM. Also, ATMs, POS terminals and kiosks supporting innovative WAY4-based banking technologies were deployed and launched at Universiade facilities in the shortest possible time.

Some of the products were implemented in Europe and Russia for the first time. Products created together with your company were highly appreciated by visitors and citizens of Kazan, as well as participants of Universiade 2013.

Solutions created by your company demonstrated high reliability and fault tolerance. We hope for further effective cooperation in creation of new innovative bank products, and wish you and your company prosperity, affluence and continuous development for the benefit of your clients and Russia’s financial industry in general.”

M. Dubkov, Director of Information Technologies Department, AK Bars Bank

M. Ganeev, Director of Retail Business Department, AK Bars Bank

Oschadbank Launches Multi-Channel Service on the WAY4 Platform

Implementation of a multi-channel personalised remote banking service system based on the WAY4 platform allows Oschadbank to put the concept of a single payment ecosystem into practice. Soon its clients will have access to remote services such as instant issue of virtual cards, security management, and a wide range of payments and transfers, among others.

Within the framework of its retail business development program, Oschadbank has been consistently implementing innovative services in Internet and mobile banking systems. The WAY4 platform used by the bank to manage these channels makes it possible to create a single payment ecosystem that includes four main components: a single client profile, the same scenarios for working with services on all service channels, a wide selection of services with an open interface for their configuration by the bank and branding that is the same across all channels.

Currently, the WAY4 platform at Oschadbank provides ATM management and client service through the Internet. Self-service functionality is regularly expanded with new capabilities. Not only can Oschadbank clients make a standard set of operations from their personal office, they can make payments to arbitrary requisites, manage restrictions on card use and the so-called "transaction window" providing control over access to card accounts. In the near future, in addition to card services, it will be possible to work with credits and deposits.

The next step in expansion of multi-channel service in the WAY4 system is the launch of mobile banking and self-service terminals that will become a part of the ecosystem. Users of Oschadbank's mobile application will be able to manage payment templates, make payments and transfers, get new offers and interact with the bank. A wide range of new services is planned: from security management and issuing virtual cards to remote opening of accounts. 

"More and more clients today consider remote banking to be an essential condition for working with banks. Using this service, clients get maximum convenience with a minimum of time and effort spent. Of course Oschadbank intends to fully develop this effective channel, adding new functions that will be in demand by our clients", comments Anton Tyutyun, Oschadbank's deputy chair of the board. 
"The solution implemented at Oschadbank responds to the newest trends in remote service – from support of mobile payments to electronic wallets and contactless technologies. For cardholders this means full-fledged remote service anywhere in the world where there's Internet access or a mobile connection, through a convenient and familiar user interface with a wide selection of services and the possibility for interaction with the bank" say Mikhail Alexeev, the director of business development, OpenWay Eastern Europe and Central Asia. 

Oschadbank

The Public Joint-Stock Company “State Savings Bank of Ukraine” is one of the largest financial institutions in Ukraine, having the most extensive branch network in the country. Oschadbank is the only Ukrainian bank that enjoys the unique state guarantee on all retail deposits. JSC “Oschadbank” is the most reliable bank according to the “Korrespondent” magazine and the investment company “Dragon Capital” and also holds its leadership in deposit reliability rating according to the Internet-magazine “Real economy”.