URALSIB Launches Cloud-Based Digital Banking Platform
BANK URALSIB has presented a new cloud-based digital banking platform. It allows the partner banks to launch full-fledged mobile and Internet banking services within a matter of weeks. The event was held on December 8, 2017.
The bank presented new capabilities of its processing center, showed functional features of the new digital banking cloud platform, share the product roadmap and spoke of global trends in digital banking.
URALSIB Processing Centre is one of two large processing centers in Russia that provide cloud digital banking platform to its partner banks as a white label solution, meaning that a bank can offer all services under its own brand and customize them in line with its corporate style. Solution has an imbedded marketing campaigns management module, chat functionality and integration with the bank’s own payment system CITY+.
The solution is based on the WAY4 Digital Banking platform developed by OpenWay (the URALSIB’s technological partner on developing the Processing Centre).
When it comes to a digital banking solution, speed to market and optimal cost of maintenance are the most important requirements. Using the new solution, a bank can get access to the full-fledged digital banking service for its cardholders within weeks at an acceptable price.
‘Today, convenient mobile banking is an anchor product for client retention. The primary marketing goal for a bank is to be on the smartphone of its customers. The second goal is to become a go-to financial provider, accumulating all its customers’ financial transactions. These goals are fulfilled with broad system functionality, the ability to communicate easily with customers and integrate with loyalty programs and other popular options delivered by the digital banking solution we propose,’ says Igor Demichev, Vice President, Head of Bank Partnership Management, BANK URALSIB.
‘The digital platform for Internet and Mobile banking from OpenWay has great growth potential, particularly when it is integrated with the accounting systems of a partner bank. Based on the URALSIB Bank’s experience in developing its own digital banking systems, we have chosen the solution vendor, who ensures reliability, quick implementation, small end-cost of ownership and maintenance for a partner bank. I believe that we have fulfilled the task and our banks and their clients will appreciate the product benefits,’ comments Maksim Belousov, Deputy Chairman of Board on IT, BANK URALSIB.